The Orange Edge | Dealer Newsletter, Aggregates Advice Product Updates

OptimizeU: On-Demand Training for Dealers

Written by Corey Poppe | Feb 3, 2025 7:00:00 AM
PUBLISHED: FEBRUARY 2025

Dealers can now access OptimizeU, a 24/7 online training platform with 60+ courses (new content added regularly) designed to sharpen product knowledge, improve troubleshooting skills, and enhance sales expertise.

» Register for an Account           » Try A Sample Course 

 

DEALER FAVORITES

The 3 Most Popular Courses on OptimizeU

Want to know what’s catching the attention of dealers like you? Here are the three most popular OU courses dealers completed in January.

Conveyor Belt Tracking

Like a Pro

Learn the correct process for tracking, know the two cardinal rules of training, and gain skills to diagnose common tracking issues so you can help your customers reduce their maintenance.

Basic Equipment Sizing

Learn the fundamentals of aggregate processing, understand key equipment sizing principles, and perform basic calculations to improve efficiency and reduce costs for your customers.

How to Read an AggFlow Drawing

Learn to navigate the aggregate plant flow simulation software, understand drawing components, interpret symbols and flows, and extract key insights for better decision-making.

 

 

The courses are well laid out. They’re long enough to learn something but short enough to keep me engaged. The graphics are sharp, and the content is relevant. I especially appreciate the ‘tribal knowledge’ from Superior's industry veterans — real-world insights you won’t find in a manual. Nice work, keep them coming!

Ed Branquino
Sales Representative /General Equipment

 

Bringing OU to Life

When OptimizeU officially launched for dealers last month, it was the result of months of collaboration, development, and dedication—and Kristen Randall played a key role in making it happen.

Since joining Superior in August 2023 as the company’s first-ever training coordinator, Randall has worked alongside subject matter experts, the marketing team, and Superior's leadership to build a modern, engaging learning management system from the ground up.

With 17 years of industry experience at Haver & Boecker Niagara, Randall understands the value of well-structured training. Under her leadership, OptimizeU now offers 60+ courses, with new content continuously added to ensure dealers, distributors, and producers have access to the latest product knowledge, troubleshooting insights, and sales strategies.

Whether it's equipping sales teams with product expertise, providing technical resources for service teams, or making learning more interactive and rewarding, Randall's work ensures OptimizeU is a powerful tool for the entire dealer network.

✉️ kristen.randall@superior-ind.com

📱 (905) 933-1559